Once you have a well-defined positioning strategy and a clearer image of our future brand, you can go to the next step and start building a set of marketing...
Every entrepreneur should know how to create a retail price strategy. It is something that you will encounter periodically, every time you will launch a new product, or every...
To build a successful product, you need a practical approach, and, in my view, a customer-centric strategy. From my experience, the best way to start would be with your...
35% of the startups failed because they can’t find product-market fit. One of the main reasons is a lack of understanding of the 4Ps of marketing: product, price, placement,...
Promotion is one of the 4Ps of Marketing. When it comes to growing a business, every entrepreneur need to understand how to make a promotional marketing strategy. What is...